Philips takes celebrity endorsement route once again

[Kamlesh Barjati]

New Delhi, Jun 16 (PTI) Almost a decade after the high profile faces of Sachin Tendulkar and Aishwarya Rai promoted the company''s different products, consumer electronic firm Philips is again signing up celebrities for endorsement.The company, which has recently signed up Bollywood actor John Abraham, said it is taking …

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