A4Akash
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KOLKATA: Waking up to a new pricing regime, followed by an unprecedented pandemic, natural disasters, and tensions with China, 2020 turned out to be a gloomy year for the cable TV distribution industry. While the difficulties are not over, 2021 brings hopes of reacquiring churned subscribers and easier ground operations. Additionally, broadband is going to play a greater role than ever in consumer stickiness.
The TV distribution industry, especially the cable operators, lost around 20 per cent subscribers during the Covid crisis, but experts are optimistic that most will come back this year. The distributor platform operators including both DTH, cable operators are expected to see a double digit growth on an industry level.
#Forecast2021: Positivity returns slowly for cable, DTH operators
The TV distribution industry, especially the cable operators, lost around 20 per cent subscribers during the Covid crisis, but experts are optimistic that most will come back this year. The distributor platform operators including both DTH, cable operators are expected to see a double digit growth on an industry level.
#Forecast2021: Positivity returns slowly for cable, DTH operators
