Dinesh jain
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The new Marathi music channel from Media worldwide
Limited finally began beaming on Indian television on 18
September at 9.50 pm after receiving its license
from the Information and Broadcasting(I&B) Ministry.
Called Sangeet Marathi the channel
will cater to music lovers in Maharashtra with regional and
Marathi film songs. After Sangeet Bangla and Sangeeth
Bhojpuri, this is Media Worldwide’s third offering to the
regional music channels space.
Sangeet Marathi has brought in Fair & Lovely from
Hindustan Unilever as its exclusive launch partner and a
series of activities are in store in the upcoming weeks
surrounding the launch.
“We all very excited about finally launching Sangeeth
Marathi tonight. We will soon arrange press conferences
across Maharashtra to bring the channel closer to people.
Starting this Sunday, we have will also ensue large scale
OOH promotions including billboards. We are also using
our other channels in the network to spread the word out
about Sangeet Marathi," Media Worldwide Limited CEO
Prashant Chothani told , shortly after
getting their license approved from the I&B ministry for
the channel launch.
"One can also expect some below the line activities across
the state, where we plan to engage our viewers and get
them familiar with Sangeet Marathi," Chothani added.
http://www.indiantelevision.com/television/tv-channels/regional/sangeet-marathi-gets-license-from-ib-ministry-goes-on-air-150918
Limited finally began beaming on Indian television on 18
September at 9.50 pm after receiving its license
from the Information and Broadcasting(I&B) Ministry.
Called Sangeet Marathi the channel
will cater to music lovers in Maharashtra with regional and
Marathi film songs. After Sangeet Bangla and Sangeeth
Bhojpuri, this is Media Worldwide’s third offering to the
regional music channels space.
Sangeet Marathi has brought in Fair & Lovely from
Hindustan Unilever as its exclusive launch partner and a
series of activities are in store in the upcoming weeks
surrounding the launch.
“We all very excited about finally launching Sangeeth
Marathi tonight. We will soon arrange press conferences
across Maharashtra to bring the channel closer to people.
Starting this Sunday, we have will also ensue large scale
OOH promotions including billboards. We are also using
our other channels in the network to spread the word out
about Sangeet Marathi," Media Worldwide Limited CEO
Prashant Chothani told , shortly after
getting their license approved from the I&B ministry for
the channel launch.
"One can also expect some below the line activities across
the state, where we plan to engage our viewers and get
them familiar with Sangeet Marathi," Chothani added.
http://www.indiantelevision.com/television/tv-channels/regional/sangeet-marathi-gets-license-from-ib-ministry-goes-on-air-150918