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MUMBAI: The average viewership of the 2014 Fifa World Cup on Sony Six has grown to 312 TVTs in week 4 of the tourney, up from 304 TVTs in the trailing week.
Week 4 had 10 games compared to 20 games in Week 3. Of the 10 games, five games were at 9:30 pm and five were at 1:30 am. The 2014 Fifa World Cup has achieved a total reach of 60 million viewers for 49 games including live games, ‘Café Rio’ and ‘Football Extraaa’ on Sony Six and Sony Aath.
The live games on Sony Six and Sony Aath have reached 52 million viewers. The total reach of live games on Sony Six is 44.2 million while on Sony Aath it is 10 million viewers. On Sony Pix, the total reach of the tournament so far has been five million viewers.
The football wraparound show ‘Café Rio’ has reached 41 million viewers on Sony Six + Sony Aath + Sony Pix, while ‘Football Extraaa’ has reached 11 million viewers on Sony Six + Sony Aath.
Read more at: Soccer WC games notch up 312 TVTs in week 4 | TelevisionPost.com | TelevisionPost.com
Week 4 had 10 games compared to 20 games in Week 3. Of the 10 games, five games were at 9:30 pm and five were at 1:30 am. The 2014 Fifa World Cup has achieved a total reach of 60 million viewers for 49 games including live games, ‘Café Rio’ and ‘Football Extraaa’ on Sony Six and Sony Aath.
The live games on Sony Six and Sony Aath have reached 52 million viewers. The total reach of live games on Sony Six is 44.2 million while on Sony Aath it is 10 million viewers. On Sony Pix, the total reach of the tournament so far has been five million viewers.
The football wraparound show ‘Café Rio’ has reached 41 million viewers on Sony Six + Sony Aath + Sony Pix, while ‘Football Extraaa’ has reached 11 million viewers on Sony Six + Sony Aath.
Read more at: Soccer WC games notch up 312 TVTs in week 4 | TelevisionPost.com | TelevisionPost.com