Viacom18 has won both the TV and the Digital rights of BCCI home matches for the next 5 years.. Update: 3,101cr for Digital + 2,862cr for TV = 5963cr for 88 matches.. 67.75cr per match..
So star took a smart decision by not buying any rights ...They can now invest that money in buying other properties.
They can renew deal with ACC,fih hockey,bwf.Also ,it can 2-3 football leagues also other than premier league.
Now they should close their regional channels as they have nothing to stream..
They have now plenty of options and money to again become a great network as Star ESPN era..