Thakur
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MUMBAI: Expanding its bouquet of Tamil general entertainment channels (GEC), Star India is all set to launch a second Tamil GEC called Vijay Plus, which will complement Star Vijay.
While Star Vijay is already an established channel in the two southern states of Kerala and Karnataka, with Vjay Plus, Star is looking at further expanding its presence in the Tamil market.
While speculation was rife last year that Star India was set to launch its second Tamil GEC, which would be christened Vijay Plus or Vijay TV 2. When contacted, Star Vijay general manager K Sriram confirmed that the new channel has been named Vijay Plus.
However, the network is yet to procure the license from the government for the new channel. “We are still waiting to get our license for Vijay Plus from the government,” informs Sriram.
Indian Television Dot Com | Star India to launch new Tamil GEC - Vijay Plus
While Star Vijay is already an established channel in the two southern states of Kerala and Karnataka, with Vjay Plus, Star is looking at further expanding its presence in the Tamil market.
While speculation was rife last year that Star India was set to launch its second Tamil GEC, which would be christened Vijay Plus or Vijay TV 2. When contacted, Star Vijay general manager K Sriram confirmed that the new channel has been named Vijay Plus.
However, the network is yet to procure the license from the government for the new channel. “We are still waiting to get our license for Vijay Plus from the government,” informs Sriram.
Indian Television Dot Com | Star India to launch new Tamil GEC - Vijay Plus