Star Plus launches app for iPhone, iPad

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Indiantelevision.com Team

(12 October 2011 8:06 pm)


MUMBAI: Star Plus is India's first Hindi general entertainment channel to launch applications for iPhone and iPad in India and over 120 countries around the world.

With the launch of Star plus app, the channel's content will be available on-the-go and viewers can access their favourite shows whenever, wherever and however.



"We have always provided our viewers with discerning content using cutting edge technologies. Our entry into the iPad, iPhone App store will enable our upwardly mobile viewers to watch their best loved programs on iphone and ipad wherever they are and whenever they want to," Star India COO Sanjay Gupta said.

The app will also offer unique features like live TV, catch up of missed episodes of last two days, updates/news from Star Plus' current and upcoming shows. Also, a unique, built-in interactive feature will allow users to connect with their favourite Star Plus characters through audio-blogs and pictures. Besides, the app also allows users to share the content they like with friends and family through Facebook and Twitter.






Star India VP- Digital Lalit Bhagia added, "The iPhone and iPad devices have changed the way people consume content globally. With the Star Plus app discerning viewers will now have access to the content available on their personal iphone and ipads. The app allows users not just a video experience, but also gives details on show schedules, news and updates on their favorite show characters through daily audio blogs."

The application also enables users to browse content either by the show or by the characters. It combines the channel's exclusive programmes with interactive features in an easy-to-use interface.
 
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