Times Network’s property news channel "MagicBricks Now" to launch on 1 Nov

[SarFa]

Yeah its very odd name for the Channel :u

 

[Sajee]

Thanks For News Guys

 

[Rahulan Raj]

Yeah its very odd name for the Channel :u

It's real estate channel ; selling houses & properties. ..
Houses r constructed by Bricks
So why strange ??

 

[Dinesh jain]

“We were looking for channel partners. At that time, we
were in advanced stages of negotiations with another
famous player. We had a pitch to all the digital e-
commerce players. One of them had more or less signed
the letter of intent and the channel name was supposed to
be Property Now powered by that brand,” Anand said on
the sidelines of the channel launch event in New Delhi by
Urban Development and Poverty Alleviation Minister
Venkaiah Naidu.

“We had more or less decided Property Now powered by
that sponsor. Magicbricks.com was also one of the
advertisers we had given a proposal to, but at that time
they were unsure about the proposal. When we started
launching, they got interested so they made a counter
bid.”

The channel was earlier named Property Now along with
the name of the powered-by sponsor attached, as in Pepsi
MTV Indies and NDTV Good Times. However, the name
was changed at the last minute to make the logo look
simpler.

“As per the initial plan, the channel name would have been
Property Now powered by Magicbricks.com, but then we
thought rather than having a double barrel logo, why not
put the name right up there? They will get a lot more value
and for us it’s a cleaner logo,” he said.

Magicbricks Now will be a pay channel and is expected to
be available on all leading direct-to-home (DTH) and cable
TV platforms.

How Times Network’s property news channel Magicbricks Now plans to grow | TelevisionPost.com

 

[Dinesh jain]

Magicbricks Now will air shows across the spectrum and
will cover important aspects of infrastructure, real estate,
legal, tax, finance and anything else that impacts a
consumer’s buying decision. It will have five hours of fresh
content daily.

It will also include a bouquet of feature shows on
interiors, Vastu, home improvement, holiday homes, leisure
and more. The platform will help viewers understand the
sector better and where to park their money.

The channel’s prime time will be from 7.30 to 10.30 pm.

 

[Thakur]

Before the launch, the channel has done in-depth and multi layer research in this sector among different cities. The channel will showcase programmes of cities like Hyderabad, Pune, Chennai, Mumbai, New Delhi, Kolkata initially and also focus on tier ii and iii cities. The channel will be available on all DTH and cable platforms and present pan India. -

Thakur 4k

 

[shawl_who]

weird name for a chnl :shy
nce update @dinesh bro.

 

[Rahulan Raj]

weird name for a chnl :shy

Nothing weird as they construct the walls of their apartments with ''Magic Bricks'' k