TV18 to launch 3 regional-language news channels

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TV18 Broadcast-controlled ETV News Network is planning to launch three news channels in election-bound Tamil Nadu, Kerala and Assam. Incidentally, the channels will be launched under the News18 brand and not ETV, as has been the case until now.

The channels are to be called News18 Tamil Nadu, News18 Kerala and News18 Assam/North East. The network is awaiting regulatory clearances to launch the channels.

“We are waiting for regulatory clearances to launch channels in Tamil Nadu, Kerala and Assam. We plan to launch the channels in April,” ETV News Network head Jagdish Chandra told TelevisionPost.com.

According to a source close to the development, the network was planning to launch the channels on 25 March.

As per the revised plan, the channels are most likely to go on air in the first week of April, coinciding with the state assembly elections. The assembly elections in West Bengal, Tamil Nadu, Kerala, Assam and Puducherry will be held between 4 April and 16 May.

The results will be announced on 19 May. Tamil Nadu and Kerala are crowded TV news markets with well-entrenched players. In Tamil Nadu, Sun TV Network’s Sun News rules the roost. Asianet is an old player in Kerala.

Read more at: TV18 to launch 3 regional-language news channels | TelevisionPost.com | TelevisionPost.com
 
So they are launching for elections only? Then they will shut down? Like focus group?
 
Nope, in full article they said that , aftr 2 - 3 months they will setup their news 18 tamilnadu , kerala, assam ,offices in respective regional states itself, currently their operations will occur in hyderabad itseems. So , those channels are not for election purpose...
 
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