Viacom sues cablevision over iPad app

[Bapun]

MUMBAI: US media conglomerate Viacom has sued Cablevision. The company has said that Cablevision's Optimum App, which allows consumers to stream its content to mobile devices including iPad tablets, violates its agreement to distribute Viacom programming only on cable TV systems. Viacom said, "We have taken this action to protect our valuable content. Over the last few months, we have had limited and unproductive discussions with Cablevision about licensing iPad rights. We remain open to productive discussions, but we cannot wait indefinitely while our networks are being distributed without permission." Cablevision said, "Cablevision's very popular Optimum App for iPad, which has been available to our customers for nearly three months, falls within our existing cable television licensing agreements with programmers – including Viacom. It is cable television service on the iPad, which functions as a television, and is delivered securely to our customers in the home on Cablevision's own proprietary network."



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