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Close on the heels of Star India business head Nikhil Madhok's exit, another high-profile resignation has taken place at the channel. Star India vice-president and head of content syndication Vivek Bhutyani has put in his papers.
Sources confirmed that Bhutyani, also an alumnus of IIMB like Madhok, who was with the channel since April 2014, has called it a day. Bhutyani plans to start a new venture on his own in the over-the-top (OTT) space, sources revealed.
Gurjeev Kapoor will reportedly replace Bhutyani as the head of international distribution and syndication business, sources said. However, Star is yet to find a replacement for Madhok.
During his tenure at Star, Bhutyai was instrumental in taking the channel's international syndication business to new heights. With the success of 'Saraswati Chandra'. He was responsible for opening up the doors of Turkey and Latin America for Indian content.
With the successful run of "Is pyar ko kya naam do" in Turkey, all Indian broadcasters are now eyeing a share of the Turkish content market. He was also responsible for moving Star's focus from domestic to international syndication and has taken Star's syndication reach to more than 75 countries worldwide and for entry into premium markets such as Latin America and Turkey. He also grew the topline business more than 100 per cent in two years and international business by three times as stated on his Linkedin public profile.
Under Vivek's leadership, Star signed a fiction formats deal with Eccho Rights, the first time that Indian content will be pitched alongside international content from Hollywood studios and other majors which might mark a new major revenue stream for Star India, No other Indian broadcaster has been successful in selling fiction formats and remakes globally, sources claimed.
Before joining Star India, Vivek was the B2B head (west) at Nokia from December 2011 to April 2014. Earlier, he was managing global accounts for India and APC as the senior account director at BT Global Sales.
Vivek Bhutyani quits Star; to start own OTT biz | Indian Television Dot Com
Sources confirmed that Bhutyani, also an alumnus of IIMB like Madhok, who was with the channel since April 2014, has called it a day. Bhutyani plans to start a new venture on his own in the over-the-top (OTT) space, sources revealed.
Gurjeev Kapoor will reportedly replace Bhutyani as the head of international distribution and syndication business, sources said. However, Star is yet to find a replacement for Madhok.
During his tenure at Star, Bhutyai was instrumental in taking the channel's international syndication business to new heights. With the success of 'Saraswati Chandra'. He was responsible for opening up the doors of Turkey and Latin America for Indian content.
With the successful run of "Is pyar ko kya naam do" in Turkey, all Indian broadcasters are now eyeing a share of the Turkish content market. He was also responsible for moving Star's focus from domestic to international syndication and has taken Star's syndication reach to more than 75 countries worldwide and for entry into premium markets such as Latin America and Turkey. He also grew the topline business more than 100 per cent in two years and international business by three times as stated on his Linkedin public profile.
Under Vivek's leadership, Star signed a fiction formats deal with Eccho Rights, the first time that Indian content will be pitched alongside international content from Hollywood studios and other majors which might mark a new major revenue stream for Star India, No other Indian broadcaster has been successful in selling fiction formats and remakes globally, sources claimed.
Before joining Star India, Vivek was the B2B head (west) at Nokia from December 2011 to April 2014. Earlier, he was managing global accounts for India and APC as the senior account director at BT Global Sales.
Vivek Bhutyani quits Star; to start own OTT biz | Indian Television Dot Com
