ZEE BISKOPE, a 24-hour dedicated Bhojpuri movie channel newly launched primarily for the Bihar, Jharkhand & East UP markets, has become the undisputed market leader in the Bhojpuri category since its arrival. With an average impression of 53943 (BARC; Bihar Jharkhand; U+R; 2+; Wk 03-06’20; Avg Impressions’000s), the channel has topped the charts throughout the last 4 weeks. With ZEE Biskope & Big Ganga, ZEEL now enjoys 45% of the market share (BARC; Bihar Jharkhand; U+R; 2+; Wk 03-06’20; Market Share) in the Bihar Jharkhand region
ZEE BISKOPE which was launched recently aims to be the ultimate destination of authentic Bhojpuri entertainment. The channel is available on DD Free Dish (channel no 31), Dish TV (channel no 1555), D2h (channel no 859), Siti Cable (channel no 214) and Darsh Digital (channel no 189). It’ll soon be available on all other major cable and DTH platforms.