BARC week 4

[rahul1117kumar]

India–England 3rd ODI beats ‘Naagin 2’ as the top programme in U+R HSM

The third ODI between India and England on DD National beat Colors’ ‘Naagin’ as the most-watched programme in Week 4, says BARC data for urban + rural Hindi-speaking market (HSM).

The India–England ODI garnered 12.24 million impressions, overtaking ‘Naagin 2’, which could manage only 11.43 million impressions. The first T20 match between the rivals figured at the third spot with 11.16 million impressions.

‘Naagin 2’ on Rishtey and ‘Kumkum Bhagya’ on Zee claimed the top 5 most-watched programmes.

Top Hindi GECs in Urban+Rural HSM

In terms of ranking, the top 4 channels held on to their positions with Star Plus at the top. Sony Entertainment Television (SET) jumped to the fifth spot from seventh. Star Utsav and DD National fell a position each to sixth and seventh respectively.

Life OK moved to the eighth position while Zee Anmol re-entered the top 10 at the ninth position. Sony Pal fell to the bottom of the top 10 table while SAB TV was out of it.

Top Hindi GECs in Urban HSM

The urban HSM did not see any major shift, barring the entry of Star Utsav and exit of Sony Pal.

Top Hindi shows in Urban HSM

Soaps continued to dominate the charts in urban HSM with ‘Naagin 2’ at the top. ‘The Kapil Sharma Show’ became the second most-watched show of the week, followed by ‘Shakti’. ‘Kumkum Bhagya’ and ‘Taarak Mehta Ka Ooltah Chashmah’ completed the list.

Top Hindi GECs in Rural HSM

Despite heavy dose of cricket, DD National has dropped to fifth position in rural HSM.

Zee Anmol and Sony Pal have moved to third and fourth spot respectively.

Big Magic has dropped out of top 10 while SET has entered it. Life OK has improved its ranking.

Top 5 shows in Rural HSM

The third ODI and first T20 between India-England also figures in the rural HSM in the top 5 shows. Naagin season 2 and Jodha Akbar are other two shows.


India–England 3rd ODI beats ‘Naagin 2’ as the top programme in U+R HSM | TelevisionPost.com

 

[rahul1117kumar]

Sony Wah grabs 2nd spot in U+R HSM; ‘The Jungle Book’ becomes top film

Hindi movie channel Sony Wah rose to the second position, according to BARC ratings for the week ended 27 January for urban + rural Hindi-speaking market (HSM).

Star Gold jumped to the third spot, thanks to the airing of ‘The Jungle Book’, which became the week’s most-watched film with 8.4 million impressions.

Sony Max retained its position as the top channel. Zee Cinema dropped to the fourth position.

Top movies in Urban+Rural HSM

‘The Mermaid’ premiere on UTV Action garnered 3.98 million impressions. Sony Max had two of its movie screenings in the top five.

Top Hindi movie channels in Urban HSM

Star Gold’s impressions in urban HSM also saw a jump, helping the channel to climb to the second position. Zee Cinema was pushed to the third spot.

Sony Max stayed as the leader.

Top movies in Urban HSM

‘The Jungle Book’, which was the most-watched film in urban HSM, garnered 6 million impressions while ‘The Mermaid’ notched 2.6 million impressions.

Top Hindi movie channels in Rural HSM

There was no change in the pecking order in rural HSM.

Top movies in Rural HSM

‘The Jungle Book’ trailed ‘Koi Mil Gaya’ at the second spot in rural HSM.

Sony Wah grabs 2nd spot in U+R HSM; ‘The Jungle Book’ becomes top film | TelevisionPost.com

 

[Shantanu]

In week 4 of Broadcast Audience Research Council (BARC), all India (U+R) data, Mastiii continued to rule with a considerable increase in numbers 141188 (‘000s), whereas, Sony MIX went on to beat 9XM and got the third position with 78861 (‘000s).
B4U Music also increased its numbers from 72971 to 81259 (‘000s), but stayed in the second position.

9XM made it to the fourth position with increased numbers from 70018 to 70649 (‘000s).

9X Jalwa and MTV Beats continued to maintain their fifth and sixth positions on the chart with 65825 (‘000s) and 48049 (‘000s).

The other music channels maintained their positions from week 3. However, keeping Dhamaal out of the chart in week 4, 9XO made it in the last position with 1377 (‘000s).

Channel Name Impressions '000
Mastiii 141188
B4U Music 81259
Sony MIX 78861
9XM 70649
9X Jalwa 65825
MTV Beats 48049
Zoom 32042
Bindass Play 27195
Zee ETC Bollywood 22611
Channel V 19190
MTunes SD 16981
Music India 14586
MTunes HD 2704
VH1 2294
9XO 1377

BARC Week 4: Sony MIX beats 9XM | Radioandmusic.com

 

[Shantanu]

MS Dhoni on star Plus
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IND vs ENG ODI
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[rahul1117kumar]

Republic Day parade, Ind–Eng 3rd ODI dominate Wk 4 viewership trend

The Republic Day parade and the 3rd ODI between India and England caused the TV viewing pattern to witness some change in the week ended 27 January.

According to BARC data, the total TV impressions rose 284 million over the 13-week average due to the telecast of the Republic Day parade and the 3rd India vs England ODI match.

The 3rd ODI of the series played between India and England was also the highest-rated ODI match since October 2015. The match, which aired on DD National and Star Sports 1 and 3 (SD+HD) from 1.29 pm to 9.39 pm on 22 January, registered 32.6 million impressions.

The viewership of Star Plus rose more than 5.1 times due to the world television premiere of ‘MS Dhoni: The Untold Story’. The film was telecast as a Republic Day special at 1 pm.

The Australian Open 2017 men’s semi-finals improved the viewership of Sony Six (SD + HD). The first semi-final, held on 26 January, triggered a 3.4-time spike in viewership, while the second semi-final on 27 January saw the channel’s viewership grow by 4 times.

Hindi GEC Colors enjoyed a viewership growth of 2.4 times with the world television premiere of ‘Ae Dil Hai Mushkil’ on 26 January at 1 pm.

Republic Day parade, Ind–Eng 3rd ODI dominate Wk 4 viewership trends | TelevisionPost.com

 

[Shantanu]

Ae Dil Hai Mushkil on colors
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Australia open 2017 men's semifinals
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