Thakur
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MUMBAI: Sometime back BBC director general Tony Hall had spoken about his vision for the public broadcaster in the digital era. Hall had said that it would be the start of a “real transformation,” which would be called as the myBBC revolution. “But we will always be doing it in a BBC way – not telling you what customers like you bought, but what citizens like you would love to watch and need to know,” Hall had opined.
Leading the strategy to put the words into action is BBC director of Homepage and myBBC Phil Fearnley, who said that the online platform will be made more personal and relevant by linking up their content and launching new features.
A personally tailored BBC
http://www.indiantelevision.com/television/tv-channels/news-broadcasting/bbc-offers-personalisation-via-mybbc-150316
Leading the strategy to put the words into action is BBC director of Homepage and myBBC Phil Fearnley, who said that the online platform will be made more personal and relevant by linking up their content and launching new features.
A personally tailored BBC
http://www.indiantelevision.com/television/tv-channels/news-broadcasting/bbc-offers-personalisation-via-mybbc-150316
