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Calling it a mere TV channel would not be fair as suggested by the channel's top execs Nikhil Gandhi and Vijay Subramaniam. It stands for attitude. Bindass, now in its 10th year, has changed its packaging effective 5 November.
The new 3D background has been developed in-house, though the logo continues to be the same. The channel made a big shift last year, making it a platform-agnostic brand. This year, it turned into a storyteller by creating content in an imaginary relatable way.
Not only has it changed its look and feel, but it also plans to launch 10 shows in the coming months, mostly one each month. Five out of the lot are already under production.
Of the shows lined up for the viewers, Bindass has already announced details of three. It plans to bring the Season Two of "Beg Borrow Steal" which is presented by Ossum and powered by Airtel slated to launch on 5 November. Apart from this is a show tilted "The Trip" staring Lisa Haydon as the lead with three supporting actors. The show is a trip of four girls to Thailand from Delhi by road. This show will hit the TV screens on 15 December.
Both these shows will first be launched on Facebook, followed by its TV launch, and will be then released on YouTube. The channel also plans to bring the second season of their popular maiden web series "Girl In the City."
Bindass is also working with several directors, writers and producers in order to provide quality content to its viewers.
The details of the rest of the shows were not announced though it's release will purely depend on its sentiment. There is no schedule that the channel is following for the launches. It will come up with a new story once they feel that their previous story has been potentially utilized and has reached the desired target.
Bindass 'stands for attitude' with new packaging | Indian Television Dot Com
The new 3D background has been developed in-house, though the logo continues to be the same. The channel made a big shift last year, making it a platform-agnostic brand. This year, it turned into a storyteller by creating content in an imaginary relatable way.
Not only has it changed its look and feel, but it also plans to launch 10 shows in the coming months, mostly one each month. Five out of the lot are already under production.
Of the shows lined up for the viewers, Bindass has already announced details of three. It plans to bring the Season Two of "Beg Borrow Steal" which is presented by Ossum and powered by Airtel slated to launch on 5 November. Apart from this is a show tilted "The Trip" staring Lisa Haydon as the lead with three supporting actors. The show is a trip of four girls to Thailand from Delhi by road. This show will hit the TV screens on 15 December.
Both these shows will first be launched on Facebook, followed by its TV launch, and will be then released on YouTube. The channel also plans to bring the second season of their popular maiden web series "Girl In the City."
Bindass is also working with several directors, writers and producers in order to provide quality content to its viewers.
The details of the rest of the shows were not announced though it's release will purely depend on its sentiment. There is no schedule that the channel is following for the launches. It will come up with a new story once they feel that their previous story has been potentially utilized and has reached the desired target.
Bindass 'stands for attitude' with new packaging | Indian Television Dot Com
