DDF Exclusive Bollywood Movies TV Premiere Updates

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MUMBAI: Hindi movie channel Zee Cinema is all set to premiere Tiger Shroff and Jacqueline Fernandez starrrer flying superhero ‘A Flying Jatt’ on 22 October at 8 pm.

Directed by Remo D’Souza, the flying superhero is an amalgam of action and humour.

Aman (Tiger Shroff), a martial arts teacher in a school, constantly strives for the attention of his students. He fumbles and bumbles, behaves like a little boy around his formidable mother Bebe (Amrita singh) and is all shy and tongue-tied around his female colleague Kirti (Jacqueline Fernandez).

One day, when Aman is trying to save his beloved land that houses a sacred tree from the clutches of corrupt businessman Malhotra (Kay Kay Menon), fate shines upon him.

Destiny makes him a common man’s superhero, the ‘Flying Jatt’. In order to save the day, he also challenges super villain Raka (WWE wrestler Nathan Jones) in a dangerous battle.

Bestowed not only with incredible superpower, ‘Flying Jatt’ also displays some jaw-dropping martial art kicks. A superhero blessed with killer dance moves, the film also features the digital rage chart-buster song ‘Beat Pe Booty’.

Zee Cinema to premiere 'A Flying Jatt' on 22 October | TelevisionPost.com
 
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Jurassic World is the biggest premiere of the Year,last time Pix premiered Fast nd Furious 7 they didn't got expected TRP's

Hope this movie changes fortune for them :)
 
kumarvishwas said:
Jurassic World is the biggest premiere of the Year,last time Pix premiered Fast nd Furious 8 they didn't got expected TRP's

Hope this movie changes fortune for them :)

Furious 7
 
Movies Now launches campaign for ‘Spectre’ TV premiere


Movies Now, which recently acquired the Bond library, is making a marketing push for the premiere of the James Bond film ‘Spectre’.

Movies Now has also roped in multiple partners for the Indian TV premiere of ‘Spectre’. The premiere is presented by Amazon, co-presented by Huawei, driven by Ford and partnered by Airtel, in association with Raymond. The experiential marketing partner is Barcode.
‘Spectre’ premieres on the channel on 23 October at 1 pm with a repeat at 9 pm.

The channel has embarked on a 360-degree marketing campaign. Bond fans are also going to be treated to prizes during the premiere.

Commenting on the premiere, Times Television Network SVP and head of the English entertainment cluster and Zoom Vivek Srivastava said, ‘James Bond is one of the most iconic characters from Hollywood and ‘Spectre’ was one of the highest-grossing movies in India in 2015. While all television premieres on Movies Now have always received a phenomenal response from viewers and advertisers, as category leaders we are going the extra mile for ‘Spectre’, because Bond holds a very special place in the hearts of Indians. The main focus of our marketing campaign is to reach out to a mass audience, targeting both Bond franchise loyalists and movie enthusiasts. With ‘Spectre’, we hope to re-create the same box-office magic and success on TV.”

The channel has designed a four-pronged approach to engage with its audience, focusing on on-air, OOH, on-ground and digital mediums.
Besides promoting the premiere on the Times Television Network and various other channels across the Indian TV spectrum, Movies Now has announced an exclusive in-movie watch-and-win contest. Four lucky winners stand a chance to win an iPhone 7 each. All that they need to do is give a missed call and answer simple questions based on the movie.

With a 10-city OOH campaign across Mumbai, Delhi, Bengaluru, Chennai, Kolkata, Pune, Hyderabad, Cochin, Thiruvananthapuram and Hyderabad, the channel is leaving no stone unturned to reach out to their target audience. Supplementing this is an on-ground activation across 500 bars, which culminates in a mega-event of three simultaneous invite-only Bond-themed ‘Spectre’ parties held in Mumbai, Delhi and Bengaluru.

Continuing with their focus on engaging with the urban youth, the channel’s digital initiatives include a special ‘Which Bond Are You?’
Instagram quiz and a day-long Twitter contest to be held on 23 October, with an iPhone7 and other cool prizes up for grabs.

Movies Now launches campaign for ‘Spectre’ TV premiere | TelevisionPost.com
 
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