In a bid to compete with the multitude of private television news channels dominating India's news space, Doordarshan (DD) News has decided to seek professional help for another round of image makeover.
An expression of interest has already been invited to hire a private agency, which will work on "providing creative inputs, technical infrastructure and man power for enhancing look and feel of DD (News) channel".
The shortlisted agency will be tasked with designing graphics and animation for everyday news bulletins and programmes on current affairs. It will also have to develop an application that would help facilitate updating of news tickers on newsbreaks, and other news updates.
Other responsibilities of the agency include developing chroma backgrounds, studio designs, virtual studio sets, channel montages, promos for regular programmes and special events.
In a bid to compete with channels, DD news seeks a private helping hand | Latest News & Updates at Daily News & Analysis
An expression of interest has already been invited to hire a private agency, which will work on "providing creative inputs, technical infrastructure and man power for enhancing look and feel of DD (News) channel".
The shortlisted agency will be tasked with designing graphics and animation for everyday news bulletins and programmes on current affairs. It will also have to develop an application that would help facilitate updating of news tickers on newsbreaks, and other news updates.
Other responsibilities of the agency include developing chroma backgrounds, studio designs, virtual studio sets, channel montages, promos for regular programmes and special events.
In a bid to compete with channels, DD news seeks a private helping hand | Latest News & Updates at Daily News & Analysis