U think as of now they dont know ??? How is BARC ratings done ??? How is TRP recorded ???
Its more to control what people watch and change their views to win elections.
BARC is not a Govt organisation
Yes, i know, but how do they get these ratings??? That means private org keep a watch on what we see
@Anish Pai Look here Description Of Methodology - BARC India
They only have a sample size of 33,000. So they are judging 50 crore Indians viewing pattern(TV set) with a sample size of only 33,000. It is exactly
33000/50 crore = 0.0066% of viewer so not even 1% of viewer data they are taking.
But that would bring them in news. Plan is to be discreet as possible.They don't need to install chip and wait 20 years for all STB to be replaced all over India to control what people watch and change view to win election, a simple ordinance will do the job with immediate effect