Varalaxmi Stores was one of the hit show of Star Suvarna in 2019.
The first week of the serial got 3.6 TVR and became No.1 serial of Star Suvarna in 2019.
Was giving tough fight with Mahadevi New Season and Ranganayaki. Soon after launch of BigBudget, highly expected launch of JJ, the TRP got reduced a bit and still was able to manage 2-3rd position of Suvarna.
Star Suvarna does not properly analyse the TRP loss and just closes the serial.
Instead they could have given other slots like 6:30, 5:30 or 9pm. Jeevahoovagide had less TRP than VS. But the channel is in favour of production house.
Varalakshmi stores cast is big, it's expenditure is more. It has to get 2.5 to recover the cost. Jeeva hoovagide is a new serial, story is not yet started there,that's why they are taking a chance with this serial. They will see it three weeks if it fails to get decent rating ,it will be off air too.
Where you got serial off air information ?Jeevahoovagide cast is more than VS. Story wise VS was very good which used to give inspiration of joint family and completely shot in village. You can check the viewcount in social medias and when they tried to move this to afternoon slots, people scolded the channel badly.
Whereas, JH is more of war between 2 families. After marriage is over, TRP will fall exponentially.
Varalakshmi stores serial artists or producer not announced about serial ending