New Hindi Show Updates
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Mumbai: Colors is ready with an explosive line-up of new shows this festive season. The new crop of shows boasts of presenting the viewers a motley of emotions to resonate with whilst amping up the entertainment quotient manifold. Starting with Devanshi launching on 3rd October 2016, Colors will make way for programmes like Nagin Season 2, Bigg Boss 10, Dil Se…Dil Tak and Shani, that will change the entertainment landscape.
Raj Nayak
Commenting on the new line-up, Raj Nayak, CEO – Colors said, “Each of these concepts have been handpicked by our creative teams keeping in mind newness, intrigue and variety. Be it a show that dismisses blind faith like Devanshi, the second edition of our super-hit mystical thriller Nagin, an entertainment show on human behaviour like Bigg Boss, a love story with a unique twist like Dil Se…Dil Tak or a historical-mytho series like Shani, it’s all happening on Colors. We have associated with the choicest storytellers and production teams to curate compelling shows in keeping with the channel’s core DNA whilst catering to every member of a family.”
Kicking off the celebrations in style, Colors will first launch Devanshi on 3rd October 2016, a first-of-its-kind story which will bring to light the ill-effects of blind faith through the life of a 7-year-old girl (Kashvi Kothari) who finds herself stuck in the midst of belief systems led by Maa Kusum Sundari (Karuna Pandey). Through a powerful narrative, Devanshi will question the dubious practices exercised by the so-called god-men and god-women who have, today, become an integral part of our society. The show will air every Monday to Friday at 7:00 PM.
Coming up next will be the second edition of television’s most-loved and well-received show – Nagin Season 2. Picking up 24 years after the first season’s end, the sequel will delve into love, protection of a legacy and revenge thereon, with a nagmani at its helm. As a mystical thriller bringing alive folklore-based themes, Nagin 2 will grab audience attention through a gripping narrative and superlative VFX effects, combined with a popular star-cast including Mouni Roy, Karanveer Bohra, Ada Khan, Sudha Chandran and Aashka Goradia, amongst others. The journey into the world of the unknown will commence starting 8th October 2016, every Saturday and Sunday at 8:00 PM.
Undoubtedly the biggest launch of the season will be Colors’ marquee property, Bigg Boss 10, which will kick-off starting 16th October 2016, every Monday to Friday at 10:30 PM and Saturdays and Sundays at 9:00 PM. Creating history, this season, the focus shifts to the common man, who will become the erstwhile contestants on the show and live under 24×7 camera scrutiny. Selected after a rigorous audition process, the common man contestants will lead an isolated life, their only contact with the outside world being the show’s superstar host, Salman Khan.
Colors unveils festive line-up that includes Nagin 2 and Bigg Boss 10
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Mumbai: Zindagi takes the lead once again to be the first Indian television channel to live stream its primetime line-up on Periscope. Starting tonight, October 3rd, 7:00 PM onwards, some of Zindagi’s all new primetime line-up will be streamed live till October 6th 2016.
This will enable viewers to enjoy some of these shows LIVE and on-the go, anytime, anywhere on their internet connected devices. The innovative live stream association with Periscope is a part of the robust marketing campaign designed to deliver both the core and surround across all traditional and digital mediums about Zindagi.
Periscope from Twitter, is the easiest way to live stream videos from a phone. Periscope enables users to share what’s happening around them — with the whole world or just a few friends — as it happens LIVE and is available for iOS and Android.
Zindagi’s association with Periscope will allow viewers an easy way to live stream Zindagi‘s new shows from their phone and share them. Periscope allows users to broadcast and explore the world through live video – all in real-time – through hearts and comments.
Sunil Buch
Zee Entertainment Enterprises Ltd. (ZEEL), Chief Business Officer, Mr. Sunil Buch said, “Zindagi is a thought leader in premium entertainment with a distinct character. With this initiative, Zindagi will be the first channel in the Indian television industry to live stream on Periscope and it will be simultaneous with the linear television feed. Some of our beautifully crafted stories will now be available to our audiences to access it anywhere on their phones so that they do not miss our shows. This association is yet another way to build advocacy through unique experiences that evoke the brand proposition ’Yeh Lamha Hi Hai Zindagi’ and mirror the viewers’ premium lifestyles.”
Zindagi’s uniqueness lies in the quality of its content and the increasing global sensibility amongst its evolved audiences. The shows being streamed include Gulshan Sachdeva’s Film & Shots, ‘Agar Tum Saath Ho’ at 7:00 PM, a rip-roaring comedy by Sunjoy Waddhwa’s Sphere Origins titled ‘TV Ke Uss Paar’ at 8:30 PM and at 10:00 PM, is Anupam Kher’s first fiction production on TV called ‘Khwaabon Ki Zamin Par’.
Zindagi is the only entertainment channel that delivers premium viewers by its guaranteed and trusted content environment of good storytelling. This will enable brands to harness the power of rich content-mix and premium audiences delivered through Zindagi.
Zindagi to go LIVE on Periscope; will live stream its new shows
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zee
ShivRaj
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&TV to premiere ‘The Voice India 2’ on 10 Dec
Hindi GEC &TV is all set to premiere the second edition of its reality show ‘The Voice India’ on 10 December. The show will air every Saturday and Sunday at 9 pm.
From the house of Talpa Media and produced by Endemol Shine India, ‘The Voice’ is a popular global format that has received a thunderous response from the audience and critics alike. It will be interesting to see the coaches fight it out for their favourites as they groom and nurture their teams. However, the final power lies in the hands of the audience to determine who will be ‘the Voice’ of the nation.
The platform will play host to exponents of music from across the country, who will be chosen only on the basis of their voice. Mentoring these musical exponents in their journey towards excellence are Shaan, winner of ‘The Voice India Season 1’, Neeti Mohan, winner of ‘The Voice India Kids’, and joining them will be Benny Dayal and singer-composer Salim Merchant as coaches.
The channel has also launched a campaign with the theme ‘Awaaz Se Bada Na Koi’. &TV crossed national boundaries by dedicating the spirit of ‘One Voice’ to Canada, Australia, the UK and Nigeria (all of them housing their own Voice franchises). A video of salutation with national anthems of these countries was rendered by ‘The Voice India’ contestants. The activity was supported by Twitter entities of these countries and Twitter India as well.
In addition, the channel created Invisible promos emphasising the singing talent and not the appearance or any visuals. This first-of-its-kind promo features no video but only the voice of a singer.
A unique tribute to five legendary musicians—Asha Bhosle, RD Burman, Kishore Kumar, Mohd Rafi and Lata Mangeshkar—was organised in Mumbai.
&TV also designed radio spots across radio stations emphasising that music does not differentiate between the regional or cultural divide, driving home the thought ‘Jaati insaan ki hoti hain, awaaz ki nahi’.
Furthermore, the channel also rolled out contextual promos emphasising the format of the show across sports bulletins of news channels. It is interesting to watch Neeti, Shaan and Salim explain the format of the show in cricketing jargon.
Speaking about the same, &TV business head Rajesh Iyer said, “’The Voice India’ has struck a chord with the audience with its unbiased and transparent format where the participants are judged only on the basis of their vocal talent. The thought of the campaign, ‘Awaaz Se Bada Na Koi’, was inspired by the format itself and we aligned all our ideas towards breaking barriers of media usage. From radio to outdoor, digital and TV, we have some key innovations that are in sync with the campaign thought and will resonate with our audience.”
[&TV to premiere ‘The Voice India 2’ on 10 Dec | TelevisionPost.com] is good,have a look at it! &TV to premiere ‘The Voice India 2’ on 10 Dec | TelevisionPost.com
Hindi GEC &TV is all set to premiere the second edition of its reality show ‘The Voice India’ on 10 December. The show will air every Saturday and Sunday at 9 pm.
From the house of Talpa Media and produced by Endemol Shine India, ‘The Voice’ is a popular global format that has received a thunderous response from the audience and critics alike. It will be interesting to see the coaches fight it out for their favourites as they groom and nurture their teams. However, the final power lies in the hands of the audience to determine who will be ‘the Voice’ of the nation.
The platform will play host to exponents of music from across the country, who will be chosen only on the basis of their voice. Mentoring these musical exponents in their journey towards excellence are Shaan, winner of ‘The Voice India Season 1’, Neeti Mohan, winner of ‘The Voice India Kids’, and joining them will be Benny Dayal and singer-composer Salim Merchant as coaches.
The channel has also launched a campaign with the theme ‘Awaaz Se Bada Na Koi’. &TV crossed national boundaries by dedicating the spirit of ‘One Voice’ to Canada, Australia, the UK and Nigeria (all of them housing their own Voice franchises). A video of salutation with national anthems of these countries was rendered by ‘The Voice India’ contestants. The activity was supported by Twitter entities of these countries and Twitter India as well.
In addition, the channel created Invisible promos emphasising the singing talent and not the appearance or any visuals. This first-of-its-kind promo features no video but only the voice of a singer.
A unique tribute to five legendary musicians—Asha Bhosle, RD Burman, Kishore Kumar, Mohd Rafi and Lata Mangeshkar—was organised in Mumbai.
&TV also designed radio spots across radio stations emphasising that music does not differentiate between the regional or cultural divide, driving home the thought ‘Jaati insaan ki hoti hain, awaaz ki nahi’.
Furthermore, the channel also rolled out contextual promos emphasising the format of the show across sports bulletins of news channels. It is interesting to watch Neeti, Shaan and Salim explain the format of the show in cricketing jargon.
Speaking about the same, &TV business head Rajesh Iyer said, “’The Voice India’ has struck a chord with the audience with its unbiased and transparent format where the participants are judged only on the basis of their vocal talent. The thought of the campaign, ‘Awaaz Se Bada Na Koi’, was inspired by the format itself and we aligned all our ideas towards breaking barriers of media usage. From radio to outdoor, digital and TV, we have some key innovations that are in sync with the campaign thought and will resonate with our audience.”
[&TV to premiere ‘The Voice India 2’ on 10 Dec | TelevisionPost.com] is good,have a look at it! &TV to premiere ‘The Voice India 2’ on 10 Dec | TelevisionPost.com
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@Sivraj check before posting :k
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