Sad News [Now Removed] Tata Play added Large Binge logo with QR code on all HD channels

  • Thread starter Thread starter Kiron
  • Start date Start date
  • Replies Replies: Replies 141
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What do you feel about this HUGE BINGE logo with QR Code that is applied on TV channels???

  • Its Distracting and should be removed immediately

    Votes: 90 85.7%

  • Its Ok for marketing purposes if its temporary

    Votes: 15 14.3%
  • Total voters
    105
I don't know what happened to them after the brand transition! They were the de facto standard in the DTH industry of India. Now it seems that all that glory is slowly fading away. Customer focus has gone downhill in a year or so.
Don't know how much monetization is required more? These inconveniences are ruining the end user experience.
Petition is the last resort it seems!!!
 
Subha_007 said:
I don't know what happened to them after the brand transition! They were the de facto standard in the DTH industry of India. Now it seems that all that glory is slowly fading away. Customer focus has gone downhill in a year or so.
Don't know how much monetization is required more? These inconveniences are ruining the end user experience.
Petition is the last resort it seems!!!
Click to expand...
Tataplay is known for this kind of transition issues... In the period of 2007-11
Also, they faced this kind of struggles... Like... Continously dropping channels, expensive packs, issues with zee Turner..
, tatasky +hd box complaints, gsat 10 issue...
Same things happening again launching of binge new service so, they are transition to a new phase, bad binge hardware, not adding channels as fast as before... Gsat 24 issue...
I hope they will bounce back soon...
*Gsat 24 is launching and Tataplay binge app is launching in TV's so, mostly binge services will reach more subscribers easily...
*they introduced visiting charges again so, it will help in the improvement of service visits.
*and this irritating promotion strategies will be stopped once they reached some more binge subs.. And also nto 2.0 will make customers to choose dpo packs mostly so, it will help operators to improve arpus
 
Tata Play should atleast exempt binge users from this worst logo.

I am already using binge app and box, why still advertise it to me. It will be of no use in my case, worst case I may get more frustrated and drop TP connection completely.
 
Kiran Reddy said:
Tata Play should atleast exempt binge users from this worst logo.

I am already using binge app and box, why still advertise it to me. It will be of no use in my case, worst case I may get more frustrated and drop TP connection completely.
Click to expand...
Same case for me.
 
DreamDTH said:
Tata play can surely improve its Binge app awareness by this method but people will not necessarily subscribe to it due to such poor, intrusive marketing strategy and the company will lose its years old reputation.

Tata Play adds huge Binge logo with QR code on all HD channels ruining TV viewing experience
Click to expand...
A very well thought out article, a much needed one. These advertising/marketing strategies needs to be revisited by the DPOs. At the end of the day - customer satisfaction/requirements should be given supreme precedence if that ask is not an unfair one.
 
Anish Pai said:
Large Binge logo with QR code now removed and reverted to previous old logo on

SET HD
DD News HD
PIX HD

Wonder why these channels only ? Or will rest HD channels too will get the logo changed soon ?
Click to expand...
Maybe they are going to remove in all channels..
 
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