Romedy Now Soon On Tata Sky

[Rushil]

Trigunayat’s plan in 2014 is to grow distribution beyond the eight metros to the 1 million+ cities in the coming months. Romedy Now, which is distributed in-house unlike its sibling Movies Now which is handled by TheOneAlliance, is reaching out to 4.5 per cent of cable and satellite TV homes. The goal is to take this up to 7.5 per cent homes. The challenge is to balance subscription revenue with carriage fees. Right now fees are much more but Trigunayat expects subscription revenues to kick in a serious manner in a couple of years’ time. To save costs, the channel is not focusing on analogue areas and is foregoing viewership that would have come from there. “In the initial stages, we faced distribution issues. We were only present in 0.25 per cent of homes. We have pushed that up now. Our aim is to appeal to a larger audience and have a growth in reach and time spent,” said Trigunayat. Romedy Now is present in all DTH platforms except for Tata Sky. It is also present with the multi-system operators (MSOs). “Tata Sky will take some time but we will be present there sooner rather than later,”Trigunayat said.

Read more at: Romedy Now set to define business proposition in 2014 | TelevisionPost.com | TelevisionPost.com

 

[Sanjeev]

good news for all tata sky users

 

[Devesh]

Good news

Good update rushil

 

[Bishnu15]

Romedy Now HD + should also be added

 

[Deep.S]

So TataSky will take Some Time for add in there platform.

 

[MorningStar]

Good info bro... but its mentioned they ll take sometime....

 

[Ankit Jain]

It's written as sooner or later. This means ts is not in a mood to add it now.

 

[samtag1100]

Hope they add it soon especially HD but does not look like so as per above, but really very good channel to watch with light hearted content mostly.

 

[SUNIEL]

After ipl channel will be added

 

[Basil]

Nice update Rushil.D bro.Good news for TS users