This is Asia, not Europe. Nowhere in Latin America is the brand name Discovery Eurosport used for the sports channel. Sports channels are handled by DMAX or Turbo brands. A good portion of the screen has to be used just to show the name of the Eurosports channel. Very annoying. The name DSPORT was good. But I don't know why it was changed.
Not only that. It would be better to bid for more sports, especially cricket. Or face the misfortune of neo sports.
Discovery Group has been rumored to be merging with Warner Media. If that may happen, they would be able to show more sporting events.