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MUMBAI: Star India has bagged exclusive media
rights to the French Open for the years 2017–21.
Neo Sports is the incumbent broadcaster of the
tournament in India.
Accordingly, Star India will become Roland-Garros’
exclusive media partner for India and the Indian
subcontinent (Bangladesh, Bhutan, India, the
Maldives, Nepal, Pakistan and Sri Lanka). It will
offer extensive coverage of the full 15 days of the
tournament, and all of the French Tennis
Federation’s (FFT) on-ground initiatives in the
region.
Star Sports CEO Nitin Kukreja said, “Star India is
delighted to announce a strategic partnership with
the French Tennis Federation that reiterates our
support and increase visibility towards Roland-
Garros. This partnership adds to our existing
repertoire of Wimbledon and the International
Premier Tennis League, positioning Star Sports as
the premier destination for tennis in India. Star
Sports is committed to fostering a multi-sport
culture in India and bringing the best sporting
action to Indian audiences across cricket, kabaddi,
football, badminton, hockey, motorsports and now
global tennis.”
FFT CEO Jérémy Botton added, “I am very pleased
to announce the signature of this contract with
Star India. It will ensure the Federation is able to
guarantee maximum exposure for Roland-Garros in
India and further increase the visibility of the
tournament in this part of the world. This
agreement also reflects our strategy to develop
Roland-Garros abroad and especially in India, which
has been a priority region for the FFT for several
years.”
Star India upstages Neo Sports to acquire French Open rights | TelevisionPost.com
rights to the French Open for the years 2017–21.
Neo Sports is the incumbent broadcaster of the
tournament in India.
Accordingly, Star India will become Roland-Garros’
exclusive media partner for India and the Indian
subcontinent (Bangladesh, Bhutan, India, the
Maldives, Nepal, Pakistan and Sri Lanka). It will
offer extensive coverage of the full 15 days of the
tournament, and all of the French Tennis
Federation’s (FFT) on-ground initiatives in the
region.
Star Sports CEO Nitin Kukreja said, “Star India is
delighted to announce a strategic partnership with
the French Tennis Federation that reiterates our
support and increase visibility towards Roland-
Garros. This partnership adds to our existing
repertoire of Wimbledon and the International
Premier Tennis League, positioning Star Sports as
the premier destination for tennis in India. Star
Sports is committed to fostering a multi-sport
culture in India and bringing the best sporting
action to Indian audiences across cricket, kabaddi,
football, badminton, hockey, motorsports and now
global tennis.”
FFT CEO Jérémy Botton added, “I am very pleased
to announce the signature of this contract with
Star India. It will ensure the Federation is able to
guarantee maximum exposure for Roland-Garros in
India and further increase the visibility of the
tournament in this part of the world. This
agreement also reflects our strategy to develop
Roland-Garros abroad and especially in India, which
has been a priority region for the FFT for several
years.”
Star India upstages Neo Sports to acquire French Open rights | TelevisionPost.com