anilsk01
Contributor
- Joined
- 25 Mar 2011
- Messages
- 2,333
- Reaction score
- 1,089
New Delhi/Mumbai: Star India Pvt. Ltd, the Rupert Murdoch-owned television network which owns the nation’s No. 1 Hindi channel Star Plus, is overhauling the programming of Star One, its seven-year-old urban youth channel, to draw more viewers from small towns and villages.
Click here for free Newsletter subscription!
The channel (Star One) definitely needs more engaging content and hence a 100% overhauling is essential,” said Sanjay Gupta, chief operating officer at Star India. “We don’t want to take any quick-fix measures but, yes, there are plans in place.”
Click here for free Newsletter subscription!
The channel (Star One) definitely needs more engaging content and hence a 100% overhauling is essential,” said Sanjay Gupta, chief operating officer at Star India. “We don’t want to take any quick-fix measures but, yes, there are plans in place.”