Honestly any broadcaster cannot do much in this genre. Unlike English Movies genre where there is vast possibility to sustain as there is large audience waiting to b grabbed bcoz even those not fluent in English watch films for action scenes or other such things, in English GEC there is no option as regular audience moved to OTT and new emerging audience hard to capture... The ratio of investment and outcome simply do not match up. Viacom18 too just continuing their chs to have a vibrant bouquet. All chs r struggling. If censorship rules were lenient then chances were for these chs to compete with ott