Breaking Star Sports 1 Tamil HD Gets MIB License

[Shantanu Upadhyay]

As I said earlier launch of Sony ten 4 HD will force Star to launch HD feed of their Regional sports channels. The process has started with SS1 tamil HD.

 

[dino29]

RIP Star World. Star managed to k!ll it off by repeating same content over and over despite having a huge library. Star can pat itself in the back for having more useless bouquets.

Honestly any broadcaster cannot do much in this genre. Unlike English Movies genre where there is vast possibility to sustain as there is large audience waiting to b grabbed bcoz even those not fluent in English watch films for action scenes or other such things, in English GEC there is no option as regular audience moved to OTT and new emerging audience hard to capture... The ratio of investment and outcome simply do not match up. Viacom18 too just continuing their chs to have a vibrant bouquet. All chs r struggling. If censorship rules were lenient then chances were for these chs to compete with ott

 

[Nishanthanvi]

How to see MIB license?
Anyone share the link

 

[Sachinkanmani]

Wow! super!!!

 

[The Lonelier Island]

Honestly any broadcaster cannot do much in this genre. Unlike English Movies genre where there is vast possibility to sustain as there is large audience waiting to b grabbed bcoz even those not fluent in English watch films for action scenes or other such things, in English GEC there is no option as regular audience moved to OTT and new emerging audience hard to capture... The ratio of investment and outcome simply do not match up. Viacom18 too just continuing their chs to have a vibrant bouquet. All chs r struggling. If censorship rules were lenient then chances were for these chs to compete with ott

Viewership of Disney International HD and Viacom's English Channels have increased over the years as they are offering unique and fresh content. They are not shoveling MasterChef, How I Met Your Mother, Modern Family etc. They are doing this since several years. When you got thousands of hours of content. If you repeat same content. No one will watch.

 

[dino29]

Viewership of Disney International HD and Viacom's English Channels have increased over the years as they are offering unique and fresh content. They are not shoveling MasterChef, How I Met Your Mother, Modern Family etc. They are doing this since several years. When you got thousands of hours of content. If you repeat same content. No one is watching.

Star World was trying to capture emerging 1st time audience with popular old shows.... Investing in new or latest content does not work right as i have explained before hence OTT is way forward. Disney International HD still can work as it has unique content which attracts good audience but same cannot happen for mainstream English shows. Viacom18 has a big company backing it and can invest more despite less revenue from these chs but disney won't do so, they will b cautious in what they spend on and that includes sports

 

[Zeta Reticuli]

Good news
Hope they will Launch,
Star Sports_1 Telugu_HD
Star Sports_1 kannada HD etc...
Best idea if they launch all sports channels in HD & shutdown All SD Sports channels, because future HD, 4k,
SD Sports channels waste, waiting for India's 1st 4k sports channel from STAR Sports 4k.

 

[The Lonelier Island]

Star World was trying to capture emerging 1st time audience with popular old shows.... Investing in new or latest content does not work right as i have explained before hence OTT is way forward. Disney International HD still can work as it has unique content which attracts good audience but same cannot happen for mainstream English shows. Viacom18 has a big company backing it and can invest more despite less revenue from these chs but disney won't do so, they will b cautious in what they spend on and that includes sports

I am sorry Hits TV is trying to capitalise that classic market. Star World is just lazy airing same content. They had a premium channel which they manage to destroy it. It's typical Star. They took multiple good channels like FX and Fox Crime off air.

 

[dino29]

I am sorry Hits TV is trying to capitalise that classic market. Star World is just lazy airing same content. They had a premium channel which they manage to destroy it. It's typical Star. They took multiple good channels like FX and Fox Crime off air.

Please do not compare chs in other countries with situation our broadcasters r served. Also Star World Premiere has been airing various latest shows but struggling in ratings so there is no point for broadcasters to invest much in this genre. Yes, star india under Fox took wrong decisions earlier in this genre but now disney has no option but to take steps based on current scenario

Also a question related to this - As ads alone cannot deliver on revenue, how many subscribers r willing to pay high subscription cost for premium chs to watch favourite content. This when it will b censored and u can watch same uncut on ott which is now available in smart tv or boxes. All in all English or premium content has new destination

 

[The Lonelier Island]

Please do not compare chs in other countries with situation our broadcasters r served. Also Star World Premiere has been airing various latest shows but struggling in ratings so there is no point for broadcasters to invest much in this genre. Yes, star india under Fox took wrong decisions earlier in this genre but now disney has no option but to take steps based on current scenario

Also a question related to this - As ads alone cannot deliver on revenue, how many subscribers r willing to pay high subscription cost for premium chs to watch favourite content. This when it will b censored and u can watch same uncut on ott which is now available in smart tv or boxes. All in all English or premium content has new destination

Star World Premiere was doing just fine as premium channel until they decided to make it a regular English GEC. First channel that full adapted to airing shows within 24 hours of US airing at a time when broadband internet penetration was almost non existent. It was serving it's purpose. It would've succeed more if they had a SD feed of it as in 2013 many didn't had HD TVs and service provider carry HD channels. Meanwhile FX had different and better offering. There was so much demand for FX. They had to launch HD feed. They sacrificed both channels for the sake of more sports when most time their existing channels were airing repeats which will be the fate of Star Sports 1 HD Tamil as well. Fox Crime was turn into a rerun channel. Hence, failed.

If broadcaster doesn't offer new content. Why should customers be expected to pay? How are Viacom's channels making money? They offer something fresh every month. Even Zee is trying something new with Korean content. What is Star doing to attract viewers or generate revenues? They should now go sip coffee with Karan Johar. It's done and dusted.

Now waiting for them to pull trigger on their only successful GEC Disney International HD which they have cleverly not put under any bouquet.