SPANDAN
Contributor
- Joined
- 5 Jul 2012
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TIMES NOW further strengthens its position as the foremost English news channel with 42% channel share
India’s most watched 24-hour English news channel continues to dominate the English news genre with 42% relative channel share (Source: TAM, All India 1mn+ CS 25+, Males, AB, Week 28, July 8 – 14 2012) with CNN IBN and NDTV 24x7 garnering 16% and 24% respectively.
In addition to the above and across a 13 week period, TIMES NOW has garnered 36% of channel share with CNN IBN and NDTV 24x7 acquiring 29% and 21% of the pie. (Source: TAM, All India 1mn+ CS 25+, Males, AB, Avg Week 16 – 28, April 15 – July 14, 2012). With its seamless programming and news-centric strategy combined with superior content and unmatched analysis, TIMES NOW has clearly sustained its leadership position, setting itself apart as a leading news brand that delivers relevant and insightful reportage of news from India and around the world.
With an unparalleled passion and its relentless focus on news TIMES NOW has been leading continuously for the past four years which has given the channel a clear edge over the competition thereby strengthening its topmost position.
India’s most watched 24-hour English news channel continues to dominate the English news genre with 42% relative channel share (Source: TAM, All India 1mn+ CS 25+, Males, AB, Week 28, July 8 – 14 2012) with CNN IBN and NDTV 24x7 garnering 16% and 24% respectively.
In addition to the above and across a 13 week period, TIMES NOW has garnered 36% of channel share with CNN IBN and NDTV 24x7 acquiring 29% and 21% of the pie. (Source: TAM, All India 1mn+ CS 25+, Males, AB, Avg Week 16 – 28, April 15 – July 14, 2012). With its seamless programming and news-centric strategy combined with superior content and unmatched analysis, TIMES NOW has clearly sustained its leadership position, setting itself apart as a leading news brand that delivers relevant and insightful reportage of news from India and around the world.
With an unparalleled passion and its relentless focus on news TIMES NOW has been leading continuously for the past four years which has given the channel a clear edge over the competition thereby strengthening its topmost position.
