TV channels viewership decline after new TRAI order implementation

[Vishnu777]

After the new tariff order implementation, television viewership in India has dipped due to ongoing disruption in the cable and broadcasting ecosystem. Zee News reported that as per CSLA the viewership of the top five broadcasters reduced to 78 per cent from almost 90 per cent earlier....

TV viewership witnesses sharp decline after TRAI tariff order implementation

 

[The Lonelier Island]

Meanwhile more people are watching shows online. It's broadcasters who are to blame. My parents only watches shows from Sony. They air repeats of the shows at odd time. Or skips airing repeats. Hence they end up watching on Sony Liv. Comedy Central speeds up shows. History TV 18 airs random episodes of shows. How can you expect people to watch it? I only watch news and sports on cable. Watching WWE on TV also gives seizure. I don't know what ancient technology Sony Ten 1 and Sony Ten 1 HD uses. It gets stuck in between. There is also one two random black screen in an hour. Sometimes even broadcast gets stuck. Post World Cup we might give up cable.

 

[Sarkar]

Good now there will be less ads on chs

 

[Raju lal]

As per the news, Star India's viewership declined only 1%,Viacom and Sun 10% and Sony 8%.But its IPL time so Star's actual state will be known after IPL.

 

[The Lonelier Island]

Good now there will be less ads on chs

It's India bro. It will be other way around.

 

[Sarkar]

As per the news, Star India's viewership declined only 1%,Viacom and Sun 10% and Sony 8%.But its IPL time so Star's actual state will be known after IPL.

After IPL WC will start on star network

 

[Optimus_Prime]

Now we the people should use the leisure time in productive way.
Like I am giving more time to my gf.

 

[Raju lal]

After IPL WC will start on star network

Currently IPL is holding Star in position.Major part in lose of viewership of Big broadcasters are the removal of FTA channels. But in case of Star the massive viewership of IPL balancing it. ICC WC can't contribute as much ratings of IPL but I agree that time also Star will stay with less injuries.

 

[Maveric]

So now they are tasting bitter taste of fruits
Very high NCF and A la Carte will sure going to boomerang on them.
NCF should be ₹50 SD/HD and packs should be made more economical.
Unless DTH/Cable bill remains between ₹200~400 many broadcaster will suffer.

 

[Rajpatil98]

This viewership share table for jan to jun in 2018....without ipl star's viewership share is 24-25% which is pretty good....nd last april their share is abt 31% nd this april share is 30% only 1% decline so i think without ipl their share in % will be 22-25%..... other broadcasters are heavily affected specially viacom & sony