mail from airtel............
Hi Team
We are pleased to launch segmented HD Upgrade offer where HD+ box Upgrade price is highly discounted. This is in line with our HD strategy for the year, where in our major focus is to upgrade existing SD box customer to HD and hence increase the ARPU. It’s imperative that we utilize this highly discounted offer and disproportionately increase our HD upgrade numbers.
Note:
*AON (Age On Network)= Today()-SI Activation date, Pack ageing= Today()- Current base pack activation date
*Offer start date: 2nd June 2013
Please find below the segmented offering:
*For Value pack subscriber with SID AON >=1 year(365 days)
^Rs.1499 (system NRC) to debited from account balance at the time of SD to HD+ inventory change
^Rs. 500 amount will be credited in customer’s account as per the offer
*For Eco customer the HD upgrade pricing is Rs.999 only (system NRC only) and there’s no cash back option available
*For Mega, Ultra, Magnum pack subscriber with SIDAON >1 year (365 days) AON and pack ageing >=3 months (90 Days)
^Rs.999 (system NRC) to debited from account balance at the time of SD to HD+ inventory change
^ Rs. 400 amount will be credited in customer’s account as per the offer
*Fixed base will be eligible for Rs.599 HD+ upgrade offer. To check if the offer is available SMS dthoffer <account id> to 54325 , for ex. To check whether account 3001122XXX is eligible for 599 HD+ upgrade or not, please send dthoffer 3001122XXX to 54325
^This pull based SMS HD upgrade pricing is only available for 599 offer, and can be checked from any mobile number (not necessarily from RTN only)
^ Only customer id with 599 SMS will be given Rs.400 cash back from back end, all other cases of SD to HD+ price from this pack category will remain Rs.999 (system NRC) only
HD Upgrade segmented pricing grid:
1499 NRC | 999*(1499 NRC) | 18 HD Free 1M
Eco
999 NRC, 18 HD Free for 1 month and 4 HD then chargeable at Rs. 60/month
Mega, Ultra, Magnum
999 NRC, 599** (999 NRC)- With Pack Ageing >=3 months
18 HD Free for 1 month and then 10 HD chargeable at Rs. 100/month
* NRC charged will be 1499 at the time of upgrade and then Rs.500 cash back to be posted from back end with in 48 hrs. of upgrade
** NRC charged will be 999 at the time of upgrade and then Rs.400 cash back to be posted from back end with in 48 hrs. of upgrade
Note: HD channels(2,4 & 10 HD variant) post 18 HD 1 month free will be included in the base pack at incremental cost and provisioned from back end.
- 18 HD Free 1 month top up: Colors HD, Zee TV HD, Sony HD, Star Plus HD, Star Gold HD, Movies NOW HD, Star Movies HD, Discovery HD, Sony SIX HD, Star Sports HD 1, Star Sports HD 2, Ten HD, Zee Cinema HD, Movies Now HD, Zee Studio HD, Star World HD, MTunes HD, History TV 18 HD, NGC HD
- Mega, Ultra, Magnum 10HD in base pack @ Rs.100 per month incremental rental: Colors HD, Zee TV HD, Sony HD, Star Plus HD, Star Gold HD, Movies NOW HD, Star Movies HD, Discovery HD, Sony SIX HD, Star Sports HD 1
- Eco 4 HD in base pack @ Rs.60 per month incremental rental: Colors HD, Zee TV HD, Sony HD, Star Plus HD
- Value 2 HD in base pack @ Rs.30 per month incremental rental:
o ROI: Colors HD, Mtunes HD
o South: Mtunes HD, Discovery HD
Cash back posting:
- It will be manual cash back exercise where we will take HD upgrades converted from SR raised by Inbound/Outbound agent id only, post that we will apply all eligibility checks and pass on benefit to customers account.
Offer start date: 2nd June 2013
AON (Age On Network)= Today()-SI Activation date, Pack ageing= Today()- Current base pack activation date