Yeah it wasn't a good show but they kept it just because it was progressive on paper in context of gopis growth that's why it bought lot of rural audience and you have to keep some shows for trps because at the end of the day every one is there for business but except saathiya most of the shows were actually good because star plus was very particular about its image and wanted to have progressive image but post 2020 under new management they became money minded and started bringing one guy two girls shows
Here’s how it works: if Zee earns 100 GRPs, 75% of that total comes from prime time and the remaining 25% comes from non-prime time. These figures aren’t relative across channels. For example, even if Sony gets 70 GRPs — which is lower than other channels — 51% of its GRPs may come from prime time and 49% from non-prime time.
So there’s no meaningful basis for comparing these percentages between channels.
So it's clear that Sony SAB gets its most of the viewership from TMKOC repeats... Zee TV & Star Plus r getting their viewership from Night slots... Colors after SAB is watched the most in afternoon