Vijay Hazare Trophy is being aired on Star Sports 1, some members were saying that it would not be available on Star Sports channels. Also India Vs Australia Hockey Test Series available on both Star Sports Select 1 and Star Sports First. Star Sports 3 filled with mostly non cricket sports and even Star Sports 2 and Star Sports 1 Hindi airing lot of different sporting action. Star Sports Select Channels as usual focusing on airing wide variety on niche sporting action.
This despite the immense financial pressure on Star Sports Network to recover heavy investment incurred on securing IPL, BCCI and even other big sporting properties lke Premier League, F1 which generate very less ad or subscription revenue thus the need for cricket to be featured prominently on their sports channels
Still some members complain that Star Sports Network does not air wide variety of sporting action, though if u carefully analyse their scheduling / content strategy then u will notice that they r trying their best to cater to different set of audiences thru their sports channels as well as maintain a financially viable business model for their sports business by striking a fine balance between content made available on Linear TV channels and Disney+Hotstar OTT platform
This despite the immense financial pressure on Star Sports Network to recover heavy investment incurred on securing IPL, BCCI and even other big sporting properties lke Premier League, F1 which generate very less ad or subscription revenue thus the need for cricket to be featured prominently on their sports channels
Still some members complain that Star Sports Network does not air wide variety of sporting action, though if u carefully analyse their scheduling / content strategy then u will notice that they r trying their best to cater to different set of audiences thru their sports channels as well as maintain a financially viable business model for their sports business by striking a fine balance between content made available on Linear TV channels and Disney+Hotstar OTT platform