DDF Exclusive Zee Kalinga News rebranded as Zee Odisha.

[SarFa]

Shouldn't they have made it as Zee 24 hrs in odiya language like the way they did it in marathi, Bangla and gujrati. So that on a later date Zee Sarthak could have been coverted as Zee odiya/odisha

They'll not rebrand Sarthak .. its has its no.1 GEC of Odisha.. By changing its name they'll be in loss.

 

[DreamFan]

Shouldn't they have made it as Zee 24 hrs in odiya language like the way they did it in marathi, Bangla and gujrati.

I think "Hours" which is translated on Odia, it should be "Ghanta" (not 100% sure, any odia frnd can verify it), as the same of bengali. They have already a bengali news channel "Zee 24 Ghanta", so it's not possible to use '24' brands for another channel. Both channels name will be the same then.

So that on a later date Zee Sarthak could have been coverted as Zee odiya/odisha

So, no chance for converting Zee Sarthak to Zee Odia as for now.

 

[IndiaN]

Zee Kalinga News now Re-Branded as "Zee Odisha"