Zee TV to be rebranded from Oct. with new time slots

[Shantanu]

Subhash Chandra-led ZEEL’s Hindi entertainment channel Zee TV is in the process of rebranding. The network is planning to bring in new time slots on weekends, and is also planning to expand prime time on weekdays.

Speaking to Indiantelevision.com, Zee TV deputy business head Deepak Rajadhyaksha confirmed the news. Says he: "We are in the process of rebranding the channel -- by October, we will launch the new look.”

Regardless of rebranding, Rajadhyaksha said, the line-up will remain the same on the channel. “But, we are expanding the prime time on weekends and weekdays, both,” he added

“The positioning of the channel will remain the same, but it will be refined. The positioning will be the same but the approach will be fresh,” he said.

Zee TV to be rebranded from Oct. with new time slots

 

[Gurmeet singh]

When launch &prive hd channel?
This is dubbed tv series channel?

 

[Shantanu]

When launch &prive hd channel?
This is dubbed tv series channel?

No any announcement bro.
it'll be good if it is channel similar to zindagi. :tup

And we can't speculate anything about zee. They'll even rename the channel to something else in next month :s

 

[JollyLNB]

New look! hya hya hya The current look has been there since 2011, except for some time in 2015 where the graphics package was different. :k
Zee TV changes brand philosophy to ‘Har Lamha Nayi Ummeed’ | TelevisionPost.com

 

[abhishek]

ZEEL will increase the programming hours on its flagship GECs &TV and Zee TV to 28 hours a week from 23 hours. &TV offers 26.5 hours of original programming. On the regional side, the company has enough programming hours.

Read more at: http://www.televisionpost.com/television/zeel-plans-to-strengthen-regional-channel-portfolio/ | TelevisionPost.com