Wait for few days, As per CPM they will target different ads to User/locations. else they never reach assumed Ads Revenue 3,000 Cr.On OTT there is no targeted ads, yet. Targeted ad is what's on the UI not during stream. JioCinema was not good when it came to ads during FIFA World Cup. They were fine during WPL. Hopefully, they will continue same during IPL. Hotstar by now has become a lost cause.