CNN-IBN gets massive support for it Social Campaigns

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MUMBAI:CNN-IBN,India’s leading
English News Channel has yet again proved that it believes in
delivering news which is above
noise and touches the lives of
people.Going with the mantra ‘Journalism of Change’, the channel has
brought positivity to a lot of lives through its
inclusive and impactful journalism. Recently,
CNN-IBN initiated two public service
campaigns, namely ‘Save Arian’ in association
with change.org and ‘Go Monica’. While the
former intended to help Arian, a 12-year old
boy suffering from a rare genetic disorder
called Hunter's Syndrome, the latter set out to
support acid attack victim Monica Singh and
make her dream of pursuing higher studies
abroad come true.
The channel diligently showcased the stories of
Arian and Monica and appealed to the country
to come forward and contribute
wholeheartedly to save the child’s life and to
help 28 years old Monica in fulfilling her
dream of pursuing education from New York’s
Parsons School of Design. The country did
respond to the channel’s call and came
together to contribute Rs. 30 Lakhs to save the
12 year old Arian’s life. Designer duo Shantanu
and Nikhil also pledged to help Monica.
Donations also poured in from all across the
globe to help Monica resulting in the
accumulation of 44,000 dollars for her tuition
fee. The Arian campaign achieved landmark
success when a US based pharmaceutical
company decided to provide free medicines to
Arian for the rest of his life.
CNN-IBN is thankful to all its viewers for their
overwhelming support and making our
campaigns a huge success. Indeed, the channel
stays committed to taking the ‘Journalism of
Change’ forward for we do not just report, we
care. http://www.indiantelevision.com/television/tv-channels/news-broadcasting/cnn-ibn-gets-massive-support-for-it-social-campaigns-140808
 
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