• Welcome to DreamDTH Forums
    An online community for the television enthusiasts!
    Log in or Register

Indian cable and satellite TV reach rises by 17.9%

Bapun Raz

Staff member
3 Nov 2010
Reaction score
Latest IRS media figures show a 17% compound
annual growth rate (CAGR) in the spread of cable
and satellite TV across India, while internet growth
has risen by an even greater 32.5% - albeit from a
low penetration base line.
The figures, for the first quarter of 2011, show the total reach of cable and satellite TV is now 416.51 million, up from 403.51 million registered in the fourth quarter of 2010, and just under 383.61 million homes a year ago. Television – including terrestrial transmission – is now available in 522.44 million Indian homes, up 5% on the 516.41 million figure at the end of 2010, and the 509.86 million recorded in the first quarter of 2010. Internet meanwhile, is now available in 25.92 million homes, compared with 24.33 million in the Q4 2010, and 22.52 million a year ago – according to the new report from the Media Research Users Council (MRUC) and Hansa. Literacy rates rose, as did the expansion of India’s print media. Indeed, the only sections of the survey which registered a dip in the IRS figures were radio and cinema penetration. Cinema’s reach fell by minus 5.4% CAGR, from 81.66 million at the end of 2010 to 79.71 million in Q1 2011. The total reach of radio fell from 163.91 million to 161.48 million in the same period: a drop of 8.3% negative CAGR.
Thread starter Similar threads Forum Replies Date
hike DDF Exclusive Pakistani TV channel on Indian Cable TV? Digital Cable TV 46
Shivraj Indian OTT/VOD will not impact cable TV and DTH: Edelweiss Capital General DTH News & Discussions 1
Gumansinh Epic Channel - the Indian History channel Launch soon on DTH & Cable TV Channels News 5
Thakur Indian mobile operators are now charging users like cable companies Digital Cable TV 1
K NDTV 24×7 first Indian news channel to be on Time Warner Cable TV Channels News 0
Basil MediaPro puts Siti Cable, Digi Cable and Indian Cablon notice for non-payment of dues Digital Cable TV 4
M Pace plc : SCaT 2013: Pace to launch new set-top box solution for Indian Cable MSOs STB & Satellite TV Equipments 0
M.J.Sadiq Appear TV to launch cable head-end for Indian market Digital Cable TV 1
Anil.HD Exset launches solutions for Indian cable industry Digital Cable TV 2
G Exset launches solutions for Indian cable industry Digital Cable TV 0
G Cable TV digitization to aid Indian set top box, HD market Read more: Cable TV digit Digital Cable TV 1
A Discussion What are some channels you want to launch by broadcasters in Indian Languages. TV Channels News 19
Abith Sachalan Indian Super League in Malayalam HD General DTH News & Discussions 4
DreamDTH.com Article Sony PIX lines up Indian television premiere of Fast & Furious Presents: Hobbs & Shaw this November DreamDTH Articles Discussions 0
DJ Roy Central Government of India to award Gully Boy, Super 30, Badhaai Ho, Uri, Pareeksha under Indian Panorama Movies & Music 0
vicky 1213 Sad News HBO and WB to exit Indian market from 15th December TV Channels News 131
DJ Roy DDF Exclusive NXT TakeOver 31 to air live on Indian TV TV Channels News 2
DreamDTH.com Article Network18 launches regional edition of ‘Jai Hind Samman’ to showcase stories of Brave Indian Soldiers DreamDTH Articles Discussions 0
DreamDTH.com Article Indian Salsa Duo – Bad Salsa dance their way into the finals of America’s Got Talent Season 15 DreamDTH Articles Discussions 0
DreamDTH.com Article Indian Television Premiere of The Sound Of Silence this Sunday on &flix, &PrivéHD and Zee Café DreamDTH Articles Discussions 0
Neel Discussion Registred LOGO of Upcoming Indian Channels and General Discussion on Them. TV Channels News 3
DreamDTH.com Article EPIC TV launches new series ‘Parikrama – Discovering Indian Temples’ DreamDTH Articles Discussions 0
DreamDTH.com Article ZeeMELT & Kyoorius celebrate memorable moments in Indian television history DreamDTH Articles Discussions 0
DJ Roy Discussion What are some of the best shows on Indian TV? TV Shows & Programs 1
DreamDTH.com Article Eenadu TV working to launch ETV Bal Bharat channels in 12 Indian languages DreamDTH Articles Discussions 0

Similar threads

Top Bottom
AdBlock Detected

We get it, advertisements are annoying!

Sure, ad-blocking software does a great job at blocking ads, but it also blocks useful features of our website. For the best site experience please disable your AdBlocker.

I've Disabled AdBlock