Star India is rebranding its second Hindi GEC Life OK as Star Bharat. The rechristened channel, which is likely to be free to air (FTA), will be available on Doordarshan’s free direct-to-home (DTH) platform Freedish.
Star India had recently won two additional slots on Freedish. One slot has been utilised to launch Star Sports First, while the other will be used for Star Bharat. Currently, the second slot is vacant.
The broadcaster had recently got the Ministry of Information & Broadcasting’s (MIB) approval to rename Life OK.
Life OK is a pay channel and is also available in high definition (HD). The HD channel may be discontinued
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