NinadG
Member
- Joined
- 22 Sep 2013
- Messages
- 2,141
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I dont think there is anything which holds regional channels from participating in DD+ auction.
Its upto the channel to participate & pay DD fees.
I think regional channels have less audience so there is no point for them participating in DD+ auction as they dont require all India coverage. Also DD fee is also a problem, instead regional channel would spend money on cable addition or pvt DTH which may have large audience in a particular state.
It makes sense for channels like Rishtey/ reliogious channels/ certain propaganda channels considering DD+ is audience.
Its upto the channel to participate & pay DD fees.
I think regional channels have less audience so there is no point for them participating in DD+ auction as they dont require all India coverage. Also DD fee is also a problem, instead regional channel would spend money on cable addition or pvt DTH which may have large audience in a particular state.
It makes sense for channels like Rishtey/ reliogious channels/ certain propaganda channels considering DD+ is audience.