Good News Sony Yay to launch English audio feeds soon

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After building a robust content portfolio for their young viewers and becoming the only home-grown kids’ channel in India with five languages – Hindi, Tamil, Telugu, Bengali and Malayalam, Sony Yay is set to add another feather to its cap by soon launching English audio feeds.

Indiantelevision.com has learnt that Sony Yay plans to capitalise on the channel's popularity via merchandising. Earlier, the channel entered into an agreement with Black White Orange (BWO), a licensing, merchandising and brand agency. The deal includes toys, stationery and apparel.
Sony Yay to launch English audio feeds
 
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