Breaking Star India redesigns website startv.com

[Koushik Saha]

Broadcaster Star India has redesigned its website startv.com in order to make it more interactive, more engaging and at the same time easy to navigate.
The approach that has been taken is mobile first. In an email communication, Star India president, head of consumer strategy and innovation Gayatri Yadav noted that Star India has been on a journey to bring its mission of ‘Inspiring a Billion Imaginations’ to life. “From innovating entertainment, promoting gender equality, creating a multi-sport culture, shaping the digital landscape—Star impacts society.” The aim of the website revamp was to create a platform to tell the company’s story, she explained. For this purpose, the broadcaster tied up with global brand agency DesignStudio. The process took several months.

Source: http://www.televisionpost.com/television/star-india-redesigns-website-startv-com/ | TelevisionPost.com

 

[Koushik Saha]

Star India has launched its official website startv.com with a refreshing new look and design associated with new technical aspects and it also comes with the theme of “Imagine More…..”

The new theme “Imagine More…” represents the symbol of empowerment for itself and its viewers across the society.