Monopoly of only 2, Star Jalsha & Zee Bangla, although Sony Aath & Colors Bangla are present here, they have no sufficient impact on market. 80% bengali market are occupied by 2 big network only. I think, upcoming Sun Bangla's condition will be more or less same as like Colors Bangla, Aakash Aath, Sony Aath.
All 7 shows on 7 days, means no weekend special treatment, hope they will telecast south dubbed movies in bengali.
That's why I m thinking, recently Star Jalsha Movies has started showing south indian movies in bengali dubbed.
This channel is FTA but it will NOT come on Free Dish yet. Don't expect a very high viewership. In fact, without DDFD, it may not be able to cross 20k impressions IMO.