Breaking Uday Shankar, James Murdoch to pick up 40% stake in Viacom18

[Aksgr]

I'm saying this because if Viacom CBS is reduced to a minority stakeholder in Viacom 18, and if they exit from the JV, then there may be a tussle over who gets the rights to own the "Colors" brand. Though of course, Viacom CBS has clearly mentioned that "Colors" is their brand. They have displayed it on their official website as well.

This is the main reason why these scenarios would happen.

Colors is viacomcbs brand and its advertised in same manner. The brand name doesn't belong to RIL

 

[Ashok Varma]

Another option is RIL creates a JV with Comcast, Warner & Lupa for another OTT & Sports TV network without disturbing Viacom18.

 

[Aksgr]

This might be reality.
1. Viacom18 will be dissolved
2. New JV entity to evolve (media/investment)
3. TV18 + Comcast + viacomcbs + James uday duo will be share holders of new entity
4. Voot to be major OTT platform ( remember colors is viacomcbs brand but voot isn't)
5. The new evolved company may take the distribution of Warner media in South Asia

 

[federer.reddevil]

This might be reality.
1. Viacom18 will be dissolved
2. New JV entity to evolve (media/investment)
3. TV18 + Comcast + viacomcbs + James uday duo will be share holders of new entity
4. Voot to be major OTT platform ( remember colors is viacomcbs brand but voot isn't)
5. The new evolved company may take the distribution of Warner media in South Asia

Just hope they revamp voot completely because at the moment the amount of content that is present in voot is very less compared to Hotstar, Prime Video and Zee5/SonyLiv(when they merge into a single OTT)

Also seriously want the new JV to expand into regional markets like improving their library in Tamil and also by starting a Malayalam channel

 

[Maxgoback]

https://twitter.com/x/status/1491424625783640066

Source

 

[CloudCraze]

https://twitter.com/x/status/1491424625783640066

Source

So what will be the next?

 

[vicky 1213]

Official confirmation

 

[Aksgr]

Main highlights
1. 15,145 crores indian rupee (approx 200 million $) raised as fund by selling 40% stake of which ₹13500 crores is from Bodhi tree and remaining from Reliance projects and property management

2. Jio cinema will come under viacom18 and hence content sharing


3. Paramount global becomes minority shareholder and promise to licence all paramount global ( paramount plus , CBS , MTV , Showtime and Nick ) contents to viacom18.

4. Paramount global allows it's brand use in India including MTV , Nickelodeon and colors TV.

 

[Aksgr]

 

[Zeta Reticuli]

Can we expect Paramount movies in Colors channels ?