Vishwaroopam on DTH first!

[Bapun]

Kamal Haasan has confirmed at a meeting of producers on Wednesday (Dec 5) evening at Film Chamber in Chennai that his magnum opus Vishwaroopam will be shown on DTH platforms. Kamal has roped in major operator Airtel DTH for the the simultaneous release on DTH along with the the theatrical release.

The DTH premiere will take place 8 hours before the film's first show in theatres prior to the film's release. Airtel DTH operator will work out the finer details of the telecast and its costing. They are planning to rope in other DTH operators, so that the film gets a wide viewing.

Meanwhile the Tamil Nadu theatres are not taking it lying down. They have called for an emergency meeting of the association today and will take a call. Abirami Ramanathan said "We are holding an extraordinary meeting tomorrow to discuss this Vishwaroopam on DTH issue."

It is said that Kamal along with Producers Council and Chamber officials will meet the distribution associations after 7th Dec and explain the rationale. It is the first ever time in the world that a big film is being shown on DTH before its theatrical release.

Vishwaroopam on DTH first! - The Times of India

 

[thilalangadi]

Kamal Haasan has confirmed at a meeting of producers on Wednesday (Dec 5) evening at Film Chamber in Chennai that his magnum opus Vishwaroopam will be shown on DTH platforms. Kamal has roped in major operator Airtel DTH for the the simultaneous release on DTH along with the the theatrical release.

The DTH premiere will take place 8 hours before the film's first show in theatres prior to the film's release. Airtel DTH operator will work out the finer details of the telecast and its costing. They are planning to rope in other DTH operators, so that the film gets a wide viewing.

Meanwhile the Tamil Nadu theatres are not taking it lying down. They have called for an emergency meeting of the association today and will take a call. Abirami Ramanathan said "We are holding an extraordinary meeting tomorrow to discuss this Vishwaroopam on DTH issue."

It is said that Kamal along with Producers Council and Chamber officials will meet the distribution associations after 7th Dec and explain the rationale. It is the first ever time in the world that a big film is being shown on DTH before its theatrical release.

Vishwaroopam on DTH first! - The Times of India

Its good if Kamal sets a precedence to change Tamil film releasing trend, but the cartel of producers/theater owners lobby may not allow this to happen

Lets see ! :huh

 

[Prashant Shridhar]

Interesting.

 

[ShivRaj]

Lets See

 

[Greatkarthik]

Theatre distributors opposing kamal's idea.
problem remaining same

 

[thilalangadi]

one comment on Kamal's move in oneindia website- " புலியை பார்த்து பூனை சூடு போட கூடாது. நம்ம தகுதி எவ்வளவோ அதுக்கு ஏற்ற மாதிரி படம் எடுத்துட்டு , கொஞ்சம் லாபம் பார்த்துட்டு போய்கிட்டே இருக்கணும் . ரஜினியை மிஞ்சனும்ன்னு படம் எடுத்துட்டு டிவி யில போட போறேன் , கேபிள் ல போட போறேன் , பீடி விளம்பரத்துக்காக இலவசமா காட்ட போறேன்னு சொல்லுறது அவ்வளவு சரியாக படலை .. "

@Forum, sorry this was a good comment I liked,written in tamil, so just sharing with tamil users.