Times Network’s English Movie channel Movies NOW yesterday announced the launch of the ‘100 Mania Season 8’ property offering its viewers a perfect reason to celebrate the new year on a cheerful note with 100 days of happiness. Season 8 of the iconic property ‘100 Mania’ will bring 100 days of unlimited happiness at your door.
Times Network has curated a line up of 100 Hollywood blockbusters over the next three months presenting an exciting opportunity to win tempting prizes like cars, bikes, laptops, iPhones and much more by answering simple questions while watching the movie.
100 Mania Season 8 features blockbusters including Don’t Breathe, Casino Royale, Quantum of Solace, The Darkest Hour, and Skyfall among others. The channel is also rolling out an aggressive integrated marketing campaign including print ads across The Times Group leading dailies, digital, and on-air promotions across the Times Network channels.
“We are delighted to commence the new year with the 8th Season of 100 Mania, which not only presents Hollywood blockbusters but also gives exciting engagement opportunity to our ardent viewers. I’m confident that #100DaysOfHappiness will give infinite reasons to our viewers to celebrate this year with cheer and positivity.”
Vivek Srivastava, President – Strategy and Business Head – News and English Entertainment Cluster, Times Network