Tata Play launches Secure+ in association with Google

Content distribution platform Tata Play today announced the launch of Tata Play Secure and Tata Play Secure+. The new proposition will provide a safe home to its subscribers and also paves the company’s entry into Home Security Solutions.

Tata Play has collaborated with Google to bring to India the Google Nest security camera for its subscribers. Tata Play Secure+ is a bundled service that includes battery-powered Google Nest Cam, an annual Nest Aware subscription, and a Google Nest Mini.

Nest Cam offers advanced features including person/animal/vehicle alerts, on-device processing, two way communication via built-in microphone and speaker, weather resistance and more.

Nest Cam is battery-powered enabling the flexibility to be placed in convenient locations and the ability to record even in the event of a power or Wi-Fi outage. The differentiating features of Tata Play Secure+ comprise Nest Aware features such as familiar face detection and 30/60 day event video history.

“With the launch of Tata Play Secure and Tata Play Secure+, we aim to help our subscribers build a safe and secure ecosystem, be it home or workplace. This new offering is in line with our endeavor to provide experiences beyond entertainment. We are happy to partner with Google for the Tata Play Secure+ offering to bring to India a truly state-of-the-art home security experience.”

Tata Play’s Chief Commercial and Content Officer, Pallavi Puri

The installation and maintenance services, after sales and customer care will be managed by Tata Play. The first phase of the launch will see the offering available to Tata Play subscribers in 10+ cities including Mumbai, Navi Mumbai, Thane, Pune, Hyderabad, Chennai, Bengaluru, Kolkata, Delhi-NCR, Lucknow, and Jaipur. The Nest Aware service is sold with Nest Cam (battery) priced at a basic plan starting at Rs 3000 and premium plan starting at Rs 5000 annually.

Saurabh Arya, Head of Hardware Business Development, India & South Asia, Google, said “We are thrilled to collaborate with Tata Play to bring to India our new-generation Nest Cam and Nest Aware service. These deliver a great experience thanks to our deep innovations in on-device machine learning, an intuitive user experience, and the highest level of privacy and security that gives people complete control over the information they share. With features like the ability to detect people, animals, and vehicles, the ability to be used indoor and outdoor, HDR, two-way communication and more, we can’t wait for people to experience enhanced smart security.”

The existing and new Tata Play subscribers in Mumbai, Navi Mumbai, Thane, Pune, Hyderabad, Chennai, Bengaluru, Kolkata, Delhi-NCR, Lucknow and Jaipur can visit Tata Play’s website or reach Tata Play customer care to know more about the offering.

Tata Play Secure, an alternative home security solution will be available to the subscribers starting 28th June.