Bhojpuri general entertainment channel BIG Ganga is introducing Bhojpuri Dandiya show ‘Ding Dong Dandiya’ to welcome the upcoming festive season. Regarded as the first Navratra original in the region, the show will be telecasted for nine-days from 17th Oct, at 5:00 PM, and will conclude on October 25, 2020.
The show will have the first of its kind Jagrata line-up on Ashtami which will be followed by a month-long category-first festive line-up of many other category firsts. One-hour special music and dance show featuring some of the biggest celebrities and musicians of Bhojpuri industry like Pradeep Pandey, Chintu, Kajal Yadav, Priyanshu Singh, Payas Pandit, Ayushi Tiwari, Ayesha Kashyap, Rini Chandra, Mamta Raut, Mohan Rathod, Nisha Dubey, Manoranjan Jha, Pawan Pardeshi, Ravi Pandey, Alka Jha and Setu Singh, to delight the viewers in the festive season.
Throughout the 9-day celebration, this Navaratra special will have a specific theme for each day with one folk singer and a celebrity performance. The themes start with Bollywood Baja ke, Maiyeke Jalsa, Desh Rangila Mera, Music Mix, Bhojpuriya Danka, Bam Bam Bhojpuriya, Lockdown Special, Poorab aur Paschim and culminate with DJ Navratri. For broader viewers engagement, the channel will invite viewers to send videos or photographs of their celebrations and that will be showcased on television and the channel’s digital platforms.
“We are bringing the best and most revered mix of Bhojpuri and Dandiya songs with foot thumping dance beats and incredible singing. Keeping in line with the region’s ethos, the show is a perfect blend of reverence and celebration so as to cater to the entire range of our wide loyal audience pool. Given its unique and novel nature we are confident it will be their favourite Navratra indulgence,” said Amarpreet Singh Saini, Business Head, BIG Ganga and ZEE Biskope.