Breaking 71st E auction for MPEG-4 Slots

Rajkumar

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Auction on 11th July 2023

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Prasar Bharati missed a big trick. They could have easily moved a DD channel to this slot and given the opportunity to another channel on the MPEG-2 platform. Because we all know that this e-auction will be unsuccessful. Prasar Bharati could have easily earned around Rs 17 to 18 crores from this slot. Now even if it is sold, it will not get more than 5 cr.
 
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If this e-auction also fails then this will be two consecutive auction fails on DDFD MPEG-4 platform. After this Prasar Bharati will have to think about this slot.
 
Last day of application submission for 71st e-auction.
 
Today's another e-auction. What else can I say, today's mood has been spoiled by Colors Rishtey.
 
Is there any e-auction today? Or did no one participate at all?
 
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