BARC week 18: India Today TV moves to 2nd position; ET Now displaces CNBC TV18


2 Aug 2015
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MUMBAI: According to week 18 of BARC India ratings, Times Now continued its dominance of the English News genre despite a drop in ratings, while TV Today moved up from fourth to second position in the genre. CNBC 18 lost the top spot in English Business News genre to ET Now. In the Hindi News genre India TV continued at its number one position while CNBC Awaz continued it reign in the Hindi Business News.

English News

Times now maintained its apex position in week 18, despite a drop in ratings to 341 Impressions (000s) from 404 Impressions (000s) in week 17. India Today Television moved up to second spot with 176 Impressions (000s) as compared to 129 Impressions (000s). CNN News 18 lost points in week 18 to report 155 Impressions (000s) as compared with 168 Impressions (000s) in week 17 to hold third position. NDTV 24x7 with 132 Impressions (000s) moved down a place to fourth position. News 9 was at the fifth spot with 89 Impressions (000s) as compared to 108 Impressions (000s).

English Business News

ET Now grabbed the first position in week 18 with more than doubling of ratings to 152 Impressions (000s) as compared to 72 Impressions (000s) in week 17. Despite higher ratings than the previous week, CNBC TV 18 was at second spot with 129 Impressions (000s) as compared with 116 Impressions (000s) in week 17. NDTV Profit and NDTV with 29 Impressions (000s) and Bloombery TV with 13 Impressions (000s) came in at third and fourth spots respectively.

Hindi News

India TV continued its lead in the Hindi News genre in week 18 with 63826 Impressions (000s) as compared with 67903 Impressions (000s) in week 17, followed by Aaj Tak with 59248 Impressions (000s) as compared with 56253 Impressions (000s) in the previous week.

ABP News was at third position with 38873 Impressions (000s) as compared to 38875 Impressions (000s) in the previous week. News Nation moved up one spot with 34104 Impressions (000s) as compared to 33905 Impressions (000s) in the previous week. India News moved down to fifth position with 33552 Impressions (000s) as compared to 34367 Impressions (000s) in the previous week

Hindi Business News

Though it lost some ratings, CNBC Awaz with 544 Impressions (000s) continued at first position, followed by Zee Business with 460 Impressions (000s) in week 18 of BARC ratings as compared to 430 Impressions (000s) in week 17.
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