Discussion General Discussions, News & Updates On Indian TV Channels

  • Thread starter Thread starter Shiva mahesh
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Well to be realistic, we do not require more than 2 or 3 channels for latest and similar count for those featuring songs from past decades. Right now MTV Beats, 9XM and to some extent even Sony Mix is addressing the need for the former quite well & B4U, Mastiii, 9X Jalwa or even Sony Mix (during morning or noon block) adequately satisfies needs of 90's or retro fans. To be frank i think time is wasted unnecessarily surfing on channels, best thing is to stay on a particular channel and enjoy songs. Continuously changing channels spoils the game
Yes, but one more HD music channel is needed. Sony Mix HD should be launched with more new content & less old content. At least, in morning & evening they should show latest songs.
 
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Today, Star captures 30% of all TV advertising and almost 30% of all digital video advertising as well. It also takes 40% of all TV affiliate revenue. Our goal is to improve these shares further with a cross screen advertising engine,” Shankar told the delegates during the investor’s day summit on 11th April.

Star building cross screen ad engine to improve rev share: Uday Shankar - TelevisionPost: Latest News, India’s Television, Cable, DTH, TRAI
 
Now many broadcasters have adopted strategy to showcase different programs on SD and HD Feeds of a particular channel and include both variants in same bouquet. SONY Pix, Times Now, Cartoon Network, Nick r just some of the examples
 
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